Triggered Emails Have 4 Times More Opens – Infographic

 

Triggered Email is an email that a company sends to its contacts or leads to help facilitate or follow up on some kind of action taken by the user on the website. This infographic delineates some of the most staggering triggered email stats, benefits and challenges of using triggered campaigns, various types of automated workflows and the future of triggered emails. Infographic also provides a checklist to take into consideration while planning for a triggered email program.

triggered emails infographic
(Click for larger image.)

Source: Email Monks

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